About Seeing Interactive

Seeing Interactive helps newspapers and magazines generate revenue online and maximize local content offerings. Seeing Interactive's Web-based software is designed to attract new users and advertisers, increase search traffic, integrate Facebook and Twitter pages, display newspaper advertising in a user-interactive way, and ultimately make more money for the news or media vendor. In 2008, Lloyd Armbrust and Jason Novek were approached by a newspaper wanting an interactive solution for newspaper print ads. Once they finished the project and realizing the lack of quality vending across the industry, they decided to offer the software to other newspapers and started to grow a company from there. Today Seeing Interactive is still focused on making newspapers money, but with a new goal: owning local. With Seeing Interactive as a partner, newspapers can connect with users while bringing in much-needed new revenue.

Find out more by visiting www.seeinginteractive.com.  

Founder and Chief Executive Officer
Seeing Interactive

Lloyd Armbrust is a founder and chief executive officer of Seeing Interactive, a newspaper technology vendor. Previously, Armbrust worked in the newspaper industry for nine years in every role imaginable—from accounting, to content writing and editing, to sales, to Web development—Armbrust knows the world of print from the inside out. He has won multiple national awards from the Inland Press association and the Associated Press for his Web strategies at daily newspapers in the Midwest. Armbrust also holds a bachelor of arts degree in English, which has almost nothing to do with his current role at Seeing Interactive.

Presented November 18, 2010