January 16, 2009

Rossi Should be Blogging: Remaking Lou Grant for the 21st Century

by Joe Flint

Development season—that time of year when writers and producers start pitching new shows to the networks for the Fall lineups—will be going full force soon. Since remakes are never out of vogue, I took it upon myself to watch an old episode of Lou Grant, the newspaper drama starring Ed Asner that ran on CBS 25 years ago. I wanted to see how it stood the test of time and what updates I could make to bring it into the 21st century, perhaps with a new title—Sam Zell.

For starters, there is a lot of waste at the fictional Los Angeles Tribune. There are three senior editor types on the show—Lou Grant, Charlie Hume, and Art Donovan. They all seem to duplicate each other and, I'll be honest, I can't figure out what Art does other than wear three-piece suits and make the occasional wisecrack. He's gone. Hume is getting up there so we can phase him out, too, with a nice buyout. That'll put a lot of work on Grant's back, but we all need to do more with less.

I've also been looking at Rossi's expenses. Sure he's a hot-shot investigative reporter, but does he have to keep meeting sources in parking lots? For starters, that's so All The President's Men, and secondly, if he's not going to bother validating while he's there, then we're not covering his costs anymore. And I'm still not quite sure how to translate breaking a story on some city council member taking kickbacks into ad dollars, and that is, after all, the business we are in. I'm reassigning Rossi to the entertainment beat. Gossip and celebrities are what moves papers off the shelves. We can let the AP handle local and national news.

Furthermore, reporters have to be able to multitask, which means no more staff photographers. With cell phones and digital cameras, anyone can be an Annie Leibovitz. The very idea that we need some expensive professional like Dennis "Animal" Price is absurd.

Now I see there is a cafeteria at the Tribune. It's not enough that we're paying these writers and giving them insurance, they want to be fed, too? Don't think so. There's no revenue to be made in having a mess hall for a bunch of prima donnas, especially with that taco truck parked right down the block.

Also, no more company cars. We're going green here. From now on its mass transit for all stories unless prior approval is given.

The culture of newspapers has also changed and this new series will reflect that as well. In an episode of the old Lou Grant, Rossi becomes the paper's unofficial ombudsman, monitoring other reporters for potential conflicts. He uncovers a bunch. An editor is married to someone who works for someone running for office. The food reporter is reprimanded for taking junkets, and the metro editor is too close to the owner of a local sports franchise.

Maybe some of this would have raised eyebrows in 1980, but this is 2009! We want our staff involved with the movers and shakers. These are the kinds of walls we need to be tearing down. If you're not inside, you're outside.

As for the junkets, how else are we going to afford to have a food correspondent unless someone is picking up the bill? Do we want a food section above reproach (whatever that means) or one that turns a profit?

There is also going to be a bigger focus on our web operation. Rossi should be blogging. The web is where our future is, even if we are giving away product we used to make money on. It's about traffic, and the dollars will follow.

And finally, much of the cast on the old Lou Grant wasn't exactly...attractive. We're going after the 18-34 demographic—is it too much to ask that our stars have more hair and less paunch? Except, of course, for the owner. I think we should see if Ed Asner is available, but only if he'll work cheap. 

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  • Yes. When it's done well it's effective. When done poorly (as here, if true) it is not. The Paley name should not be brought down to such depths.


    Colburn, January 20, 2009 at 6:50 pm

  • Er Colburn....ever heard of sarcasm?


    Ecrivain, January 19, 2009 at 5:57 pm

  • "With cell phones and digital cameras, anyone can be an Annie Leibovitz. The very idea that we need some expensive professional like Dennis "Animal" Price is absurd." Mr. Flint, your statement (above) proves you to be an ass.


    Colburn, January 19, 2009 at 3:22 pm

  • So the Trib is now all male? Did you think you'd fire Billie Newman and kill off Mrs. Pynchon without anybody noticing?


    Ecrivain, January 19, 2009 at 11:28 am

  • hmm, please...let's not use Annie Leibovitz as an example of an newspaper photographer or photojournalist. Leibovitz is a glamour celebrity photographer known for her studio work. Photographers or photojournalists are still a very important part of the digital age and their work is displayed all over the web prominently through a variety of multi-media uses including video. I don't think the wave of the future is reporters using their cell phones for taking news photos-that's not even funny. Nope, the wave of the future is more apt to be more photos being offered by amateurs taking the place of photojournalists. These untrained amateur photos sometimes get used by unwise editors, but without proper captions that include enough information to make them valid enough to be published. I know, I just haven't quite laughed along with the idea because I really want to see the Lou Grant type newspaper keep on working...despite it's current demise. I want to be "Animal" and keep my job into the two tens and on....


    dj, January 16, 2009 at 11:43 pm

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