The Next Big Thing in Hispanic Media

Forget what you think you know about the Hispanic media audience in the US.

On October 23, the Paley Center for Media, in partnership with Nielsen, presented the Next Big Thing in Hispanic Media, an evening of key insights, high-level discussion, and dynamic presentations on what media and marketing executives need to know about reaching one of the most sought-after—and often misunderstood—demographics.  

PaleyNextBigThing is a series of quarterly gatherings designed to showcase new entrants and disruptors in the media, entertainment, and technology spaces by bringing them together with established leaders and investors in those industries. A mix of elevator pitches, open debate, and cocktail conversation, the PaleyNextBigThing provides a forum for rising innovators and entrepreneurs to meet the pioneers and pillars of the media industry. This event video was exclusively available to Media Council members before being made available to the public on 10/30. 

Presentation from Nielsen: Monica Gil, SVP, Public and Government Affairs, Nielsen

Moderated by: Nat Ives and Laurel Wentz, Ad Age

Executive Panel:
Monica Gil, Nielsen
Christy Haubegger, Agent, CAA and founder, Latina magazine
Diana Mogollón, EVP and General Manager, mun2
Antonio Ruiz, Partner, Communications Planning, The Vidal Partnership

Presenters: