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NORTHERN CALIFORNIA HONDA DEALERS: SCHOOL
{ADVERTISING AGE: THE BEST COMMERCIALS OF 1990}

Summary

In this commercial for Honda, an elementary school teacher initiates a class discussion of a "Dick and Jane" story. Her sophisticated students see the story as a "birth parable" with "Freudian overtones." The children are later shown leaving school and, just by coincidence, all of the parents picking them up drive Hondas. Titles pose the following question: "Is Honda the perfect car for Northern California, or what?"

Details

  • NETWORK: N/A
  • DATE: November 30, 1989
  • RUNNING TIME: 0:00:30
  • COLOR/B&W: N/A
  • CATALOG ID: AT:22854.003
  • GENRE: N/A
  • SUBJECT HEADING: N/A
  • SERIES RUN: N/A
  • COMMERCIALS: N/A

CREDITS

  • Fleet Street Pictures … Production Statement
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