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PARTNERSHIP FOR A DRUG FREE AMERICA: LENNY {THE
PARTNERSHIP FOR A DRUG FREE AMERICA: LENNY {THE
ONE SHOW: 1996 WINNERS REEL}
Summary
This public service announcement for the Partnership for a Drug Free America is part of a campaign addressing the upsurge in heroin use in America in the 1990s. A heroin addict named Lenny is shown hanging out in his squalid apartment. He speaks candidly about his heroin addiction and its physical effects, but expresses optimism about his future. Unfortunately, it seems unlikely that Lenny is ever going to change his ways. Slogan (supered): "Heroin. Want some? Partnership for a Drug Free America."
Details
- NETWORK: N/A
- DATE: November 30, 1994
- RUNNING TIME: 0:01:00
- COLOR/B&W: Color
- CATALOG ID: AT:45273.033
- GENRE: N/A
- SUBJECT HEADING: N/A
- SERIES RUN: N/A
- COMMERCIALS: N/A
CREDITS
- Tony Kaye Films … Production Statement
- Tony Kaye … Director
- Stu Cooperrider … Copywriter
- Peter Favat … Art Director