DUPONT: APPLAUSE {DENNIS HAYES & ASSOCIATES
HISTORICAL REEL II, 1977-1987}
Summary
In this commercial for DuPont, an oil tanker is shown making its way along a pristine coast inhabited by large numbers of seals. The announcer explains that DuPont's Energy Unit recently pioneered the use of double-hulled oil tankers to safeguard the marine environment. Suddenly the seals break into a prolonged round of applause. Before long, they are joined by flocks of sea birds, dolphins, and whales. Meanwhile, a chorus of "Ode to Joy" from Beethoven's Ninth Symphony plays on the soundtrack. Slogan (supered): "DuPont. Better things for better living."
Details
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- RUNNING TIME: 0:00:30
- COLOR/B&W: Color
- CATALOG ID: AT:52245.022
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CREDITS
- Dennis Hayes & Associates … Production Statement
- Lin Polito … Editor