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W.R. GRACE AND COMPANY: BABY {INTERNATIONAL FILM AND TELEVISION FESTIVAL OF NEW YORK: 1985}
Summary
In this corporate advertisement by W.R. Grace & Co., two accountants are shown visiting a newborn baby in a hospital nursery. They explain that as an American citizen, he will enjoy numerous rights and privileges as well as certain liabilities. "Specifically," says one of the accountants, "you owe the U.S. government, in round numbers, $50,000." The announcer suggests that concerned citizens take action about the federal deficit by sending for a free pamphlet on the subject and by writing to their congressmen about it. Slogan (supered): "Grace. One step ahead of a changing world."
Details
- NETWORK: N/A
- DATE: November 30, 1984
- RUNNING TIME: 0:01:00
- COLOR/B&W: Color
- CATALOG ID: AT:21830.042
- GENRE: N/A
- SUBJECT HEADING: N/A
- SERIES RUN: N/A
- COMMERCIALS: N/A
CREDITS
- Steve Horn Productions, New York … Production Statement
- New York Cinemetric … Production Statement
- Mindy Gerber … Producer
- Steve Horn … Director
- Marshall Karp … Creative Director, Copywriter
- Gary Geyer … Creative Director
- Peter Murphy … Creative Director
- Steve Ohman … Art Director
- Vincent DeSario … Editor