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NATIONWIDE INSURANCE: STORY OF LIFE {ART DIRECTORS
NATIONWIDE INSURANCE: STORY OF LIFE {ART DIRECTORS
CLUB, 1978: 57TH ANNUAL EXHIBITION, REEL 7}
Summary
In this commercial for Nationwide Insurance, a series of vignettes reveals a little boy at play, a businessman in the prime of life at work, and a senior citizen waiting for his wife at a bus stop. "Life," the announcer says. "A story of waiting, of hoping; a story of working, of planning. It's a story of learning of growing." He goes on to say that Nationwide offers so many kinds of insurance to help you protect all that you have planned for, worked for, and hoped for -- for all your life. Slogan (supered and in jingle): "Nationwide is on your side."
Details
- NETWORK: N/A
- DATE: November 30, 1976
- RUNNING TIME: 0:01:00
- COLOR/B&W: Color
- CATALOG ID: AT:22431.005
- GENRE: N/A
- SUBJECT HEADING: N/A
- SERIES RUN: N/A
- COMMERCIALS: N/A
CREDITS
- Petersen Communications Inc. … Production Statement
- Steve Karmen Productions, Inc. … Music (Misc. Credits)
- Ray Fitgerald … Producer, Art Director
- Bob Eggers … Director
- Gary Kott … Copywriter