Keep Holdings, Nielsen + Paley Media Council Present

The Next Big Thing in Hispanic Media

Oct 23, 2013
6:30 – 8:30 PM
New York

Forget what you think you know about the Hispanic media audience in the US.

On October 23, the Paley Center for Media, in partnership with Nielsen, presented the Next Big Thing in Hispanic Media, an evening of key insights, high-level discussion, and dynamic presentations on what media and marketing executives need to know about reaching one of the most sought-after—and often misunderstood—demographics.  

PaleyNextBigThing is a series of quarterly gatherings designed to showcase new entrants and disruptors in the media, entertainment, and technology spaces by bringing them together with established leaders and investors in those industries. A mix of elevator pitches, open debate, and cocktail conversation, the PaleyNextBigThing provides a forum for rising innovators and entrepreneurs to meet the pioneers and pillars of the media industry. This event video was exclusively available to Media Council members before being made available to the public on 10/30. 

Presentation from Nielsen: Monica Gil, SVP, Public and Government Affairs, Nielsen

Moderated by: Nat Ives and Laurel Wentz, Ad Age

Executive Panel:
Monica Gil, Nielsen
Christy Haubegger, Agent, CAA and founder, Latina magazine
Diana Mogollón, EVP and General Manager, mun2
Antonio Ruiz, Partner, Communications Planning, The Vidal Partnership

Presenters:

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Animal Politico
Animal Politico is an all online political newspaper from Mexico with over 350K monthly readers.
Presenter: Daniel Eilemberg, Founder and President, Animal Politico

 

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Batanga Media
Batanga Media is the largest independent digital media and content company for the US Hispanic market, Latin America, and Brazil. The company’s digital properties include Batanga.com, the Batanga Radio mobile app, iMujer.com and BolsadeMulher.com.
Presenter: Rafael Urbina, Chairman and CEO, Batanga Media

 

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FUSION
Championing a smart, diverse and inclusive America.
Presenter: Beau Ferrari, EVP of Operations, Univision

 

 

Video:



Photos:





This event is open to Paley Media Council and GENERATOR members, invited guests, and ticket holders. To find out if you're eligible to join the Media Council, contact Stephanie Kousoulas at 212-621-6732 or mediacouncil@paleycenter.orgFor information about upcoming Paley Media Council events, click hereTo learn more about past Paley Media Council events, click here.

 

 

 

 

 

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