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MILLER LITE BEER: GRITS GRESHAM {ART DIRECTORS CLUB, 1979: 58TH ANNUAL EXHIBITION, REEL 3 OF 4}
Summary
In this commercial for Lite Beer from Miller, a fisherman named Grits Gresham tells some tall tales to his buddies while enjoying a glass of Miller Lite in a tavern. "Lite Beer from Miller tastes great and that's no fish story," says Gresham. "But the best thing is, it's less filling." Slogan (supered): "Lite Beer from Miller. Everything you always wanted in a beer. And less."
Details
- NETWORK: N/A
- DATE: November 30, 1977
- RUNNING TIME: 0:00:30
- COLOR/B&W: Color
- CATALOG ID: AT:22430_004
- GENRE: N/A
- SUBJECT HEADING: N/A
- SERIES RUN: N/A
- COMMERCIALS: N/A
CREDITS
- Gomes Loew, Inc. (New York)
- Diane Maze
- Mal Mellon
- Dick Loew
- Scott Miller
- Bob Lenz
- Fred Hoffman
- Grits Gresham