
HOME SAVINGS OF AMERICA: THE KLEINMEYERS
{ADVERTISING AGE: BEST TELEVISION COMMERCIALS OF
THE YEAR, 1986}
Summary
This commercial for Home Savings of America is part of a campaign that profiles typical bank customers. A woman named Judy Kleinmeyer explains that she fell in love with her house the moment she saw it and that she's felt at home in it from the day she moved in. She enjoys sitting in the porch swing on summer evenings with the little old lady who lives next door and hearing all about her arthritis, her dog, and her tomato plants. Some folks don't think much of the neighborhood, she says, "but my house payment's a lot different than their's."
Details
- NETWORK: N/A
- DATE: November 30, 1985
- RUNNING TIME: 0:01:00
- COLOR/B&W: N/A
- CATALOG ID: AT:29527.033
- GENRE: N/A
- SUBJECT HEADING: N/A
- SERIES RUN: N/A
- COMMERCIALS: N/A
CREDITS
- Petermann-Dektor Productions … Production Statement
- Midtown Post, Los Angeles … Production Statement
- Richard O'Neill … Producer
- David Prince … Producer
- Leslie Dektor … Director
- Lee Clow … Creative Director
- Bill Hamilton … Creative Director, Copywriter
- Elizabeth Hayes … Copywriter
- Judy Kleinmeyer … Copywriter
- Rick Boyko … Art Director
- Miles Turpin … Art Director
- Gayle Grant … Editor
- George Fenneman … Voice-over