MC Adweek Panels, Paradigm Shift: Advertising in the Digital Age
8:30 AM – 2:00 PM
On September 23 the Media Council hosted a two-part symposium: Paradigm Shift: Advertising in the Digital Age. Sponsored by KPMG, the event included a presentation by KPMG entitled The Future of Advertising and two panels: The Search Solution featuring executives from GroupM, eTrade, Harvard Business School and The Wall Street Journal and Traditional Media in a Digital World, which featured executives from Time Warner, CBS, Martha Stewart Living Omnimedia and USA Today.
Sanjaya Krishna, Principal, KPMG LLC
Michael E. Kassan, Principal, Media Link LLC
Panel Discussion 1: The Search Solution
Emily Steel, Advertising Reporter, The Wall Street Journal
Kevin Lee, Chairman & CEO, Didit
Marco Iansiti, Professor, Harvard Business School
Rob Norman, CEO, GroupM Interaction Worldwide
Nick Utton, CMO, eTrade
Bryan Wiener, CEO, 360i
Panel Discussion 2: Traditional Media in a Digital World
Mike Chapman, Editor, Adweek
John Cantarella, General Manager, Time.com
David Goodman, President, CBS Radio
Jacki Kelley, EVP, Media Sales, Martha Stewart Living Omnimedia
David Verklin, CEO, Canoe Ventures LLC
Brett Wilson, SVP, Advertising, USA Today
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Featuring candid conversations with the best minds in the industry, the Paley Media Council offers events covering the full spectrum of media businesses for an exclusive membership audience.
International Council Summit
Co-chaired by Frank A. Bennack, Jr. and Henry A. Kissinger, this is an invitation-only membership community comprised of the world’s most important entertainment, media, and technology executives.