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IC2012 Madrid Knowledge Partners
COPRESENTERS KNOWLEDGE PARTNERS PARTICIPANTS A-M M-Y CONVENERS
Read McKinsey & Company's report: Making Sense of Social Media
Adam BirdDirector and Leader, European Media and Entertainment PracticeMcKinsey & CompanyAdam Bird is a director in McKinsey & Co. 's Munich office and the coleader of the global media and entertainment practice. He also leads the EMEA digital marketing practice. Bird advises the top management of the leading media, entertainment, leisure, and consumer goods companies on their most critical business issues. More -
IC2012 Madrid Hosts & Copresenters
KNOWLEDGE PARTNERS COPRESENTERS PARTICIPANTS A-M M-Y CONVENERS PRISA is the world's leading Spanish and Portuguese-language media group in the fields of education, information and entertainment, thanks to its multi-channel offer of high-quality products. Present in 22 countries, it reaches more than 50 million users through its global brands El País, 40 Principales, Santillana and Alfaguara. As market leader in general-interest press, free-to-view and pay TV, spoken-word and music radio, education and publishing, it is one of the world's most profitable media groups and possesses an extraordinary portfolio of assets. More -
IC2012 New York Agenda
Innovation Without BordersConveners: Frank A. Bennack, Jr. , Hearst Corporation; Pat Mitchell, The Paley Center for MediaAgenda*:Wednesday, November 14, 2012The Paley Center for Media, 25 W. More